Fantastic Mr Fox Meets Sony Xperia: New Line of Ads

Wes Anderson, the incredibly talented guy behind one of my favourite films recently (Fantastic Mr. Fox) has been tasked by Sony to direct their new slew of Xperia adverts for Sonys #android phones.

The campaign is known as "Made of Imagination" and features the imaginations of children turned into some pretty cool stop-motion videos.

You can see the first in the series of ads below. It's actually quite cute and you can tell it's had some talent behind it bringing it to life. Can't forget the stars of the ads though... the kids!

Sony (or Sony Ericsson) has a pretty decent history of good android ads, wouldn't expect anything less!